Ultimate Instagram Reels Marketing Guide 2023 e-book
Ultimate Instagram Reels Marketing Guide: Launched in mid-2020, Instagram Reels was Instagram’s bid to keep up with the growing interest in TikTok, and Reels has been a successful format for the platform.
Grow your business
Be relevant to today’s consumers
Actionable Techniques
TABLE OF CONTENTS
List of chapters included in the ebook
01
A Brief Intro to Instagram & Defining Instagram Reels
02
Why Instagram Reels Can Work for Brands & Businesses
03
Step-by-Step: How to Create an Instagram Reel
04
Instagram Reel Tips for Brands & Businesses
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ABOUT THE AUTHOR
Anria Leeuwner
A NOTE FROM THE AUTHOR
Video content is currently the king of social media content formats, but many businesses don’t make use of it because it takes greater efforts and resources to produce. On top of that, Instagram Reels still have vastly untested ROI potential. This guide will help you run ahead of the curve and kickstart your journey making videos to elevate your brand in the mind of your audience.
Author Career Bio
Digital marketing is a vast and challenging space to succeed in because just as we become comfortable with how things work, the platforms we market to transform and the consumers we want to reach shift their interests and change online behaviour. I am a digital marketer who took courses achieving a Certificate of Digital Strategy and Brand Networking, Social Media in 2015 at Vega School, and I furthered that knowledge and skill by achieving a Certificate in Copywriting in Online Marketing at the University of Cape Town in 2016. I built upon this academic journey with my passion, and so AODA was born. AODA’s mission is to empower small business owners and ensure that they have the tools to make their businesses succeed in this ever-evolving digital world. We work in solid collaboration with small businesses and offer our services through which we commit to doing diligent research and putting in the work to create exceptional brands, websites, digital advertising content, and marketing plans to ensure that small business owners and their businesses excel.
START TRANSFORMING YOUR BUSINESS TODAY
For marketers, however, Reels are still relatively new waters, and many are still hesitant to invest in the format. This ebook offers a how-to to get started with Instagram Reels, in addition to information and actionable tips that will allow marketers to warm up to the format and start seeing positive commercial results.