Ultimate Facebook Marketing Guide 2023 e-book
Ultimate Facebook Marketing Guide: Because of controversy-after-controversy to findings of lowering youth engagement, many question and wonder if Facebook is still a relevant platform.
Grow your business
Be relevant to today’s consumers
Actionable Techniques
TABLE OF CONTENTS
List of chapters included in the ebook
01
What is Facebook?
02
Facebook Basics
03
How Your Business Fits In
04
Marketing on Facebook: General
05
Marketing on Facebook: Ad Campaigns
06
Marketing Results
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ABOUT THE AUTHOR
Anria Leeuwner
A NOTE FROM THE AUTHOR
I’ve seen, first hand, how a brand’s presence and advertising efforts on Facebook alone can take a business to new heights by reaching a wide audience that seemed inaccessible on many other marketing channels. This ebook provides the key information you would need to learn how to make Facebook work for your business’ goals.
Author Career Bio
Digital marketing is a vast and challenging space to succeed in because just as we become comfortable with how things work, the platforms we market to transform and the consumers we want to reach shift their interests and change online behaviour. I am a digital marketer who took courses achieving a Certificate of Digital Strategy and Brand Networking, Social Media in 2015 at Vega School, and I furthered that knowledge and skill by achieving a Certificate in Copywriting in Online Marketing at the University of Cape Town in 2016. I built upon this academic journey with my passion, and so AODA was born. AODA’s mission is to empower small business owners and ensure that they have the tools to make their businesses succeed in this ever-evolving digital world. We work in solid collaboration with small businesses and offer our services through which we commit to doing diligent research and putting in the work to create exceptional brands, websites, digital advertising content, and marketing plans to ensure that small business owners and their businesses excel.
START TRANSFORMING YOUR BUSINESS TODAY
Facebook is, in fact, still the biggest social media platform and should not be overlooked by digital marketers. This ebook offers key information and statistics about the platform before moving into discussions and tips about what to do to successfully advertise on the platform and see commercial growth from advertising efforts.